I have finished reading Confidential SEO Secrets book by Allen Harkleroad, the new book about top techniques to get your site into Google and other search engines. Seven chapters and 62 pages, Allen revealed in his book proven techniques with examples to let you rise to the top of search engines very quickly. He don’t consider himself an SEO guru with all this, but he have a 14 year experience in online magazines publishing and other online content as he explained in his book. He provide also professional SEO service via his Consultancy GMP SEO.
Confidential SEO Secrets Chapter One
In the first chapter Allen started from the beginning and explaining the reasons behind writing the book and what SEO experts don’t want you to know. And between confusion, myths and facts, he presented ten myths that will help you to have a good background in SEO before going more further into optimization techniques in the next chapters. The fact that after reading the first chapter you should be convinced that you could be your own SEO expert.
Chapter Two
In the second chapter the author invite you to know your visitors, from where to start, what to look for, … etc. Everything you need to know what to optimize and how. Web statistics are certainly your friend in SEO and the more you can dig inside and grab the necessary information the more you could find your way better into search engines ranking.
Chapter Three
In the third chapter a look at search engines and spiders, the difference between different search engines and how its influence on your optimization process. The Do’s and Don’ts of submitting your website in search engine. You can learn also about algorithms changes, page rank and instant search referrals.
Chapter Four
The chapter four is probably the longest chapter in the book with 17 pages, including illustration and examples. This is what he called the “Meat of search engines optimizations”, where he break up a web page into different parameters and explained each parameter apart and how it can help in SEO. Beginning from the meta title, descriptions and keywords, then dig into keywords and keyword phrases, to finish with URL structure, keywords in URLs and Anchor text.
Chapter Five
The chapter five is simply an introduction to referrals : organic, direct and regular. With more details about reciprocal linking and sitewide links. This is also the shortest chapter in the book with just two pages, I think there is much more things to say here.
Chapter Six
I totally agree that content is the most important aspect of SEO, and that’s what you’ll find in this chapter. You can find here about site content and writing for visitors and spiders ! The author introduce the spider food for hungry search engines and how to encourage your visitors to return with unique and original content.
Chapter Seven
Cerise sur le gateau, we finish by putting it all together in chapter seven. The samples distributed with the Confidential SEO Secrets book are explained here and show you real examples how to optimize for certain keywords step by step. Then finish by talking about SEO maintenance which important to do periodically to preserve a good ranking and avoid loosing rank in the high sales period.
Conclusion
The book finish with three pages for resources about keyword research and site submission. Confidential SEO secrets is now available for $24.99 (holiday special), but normal price is $49.99, so you have to hurry to grab your copy before December 31 if you are interested into SEO, or just to learn from other’s SEO experience. Allen told me that he will be expanding the book sometime next year and it will have more on copywriting and CSS SEO, and the update will be available free for current customers.
Official website : www.nofluffseobook.com
